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Baby of the Month Competition Terms and Conditions

Please note: the overall winners of the Baby of the Month, and Baby of the Year Competitions, are NOT decided solely by the highest number of votes received by the Public.

How to vote:


To place a vote in the competition, simply vote* for your favourite image/s in the Public Vote Page which is featured on our website  The baby with the most Public Votes receives 10 points, with the number of points decreasing to 1 point for the 10th most voted for baby, but are not the sole method to determine the five winning images for each competition.

  • From May 2021 the images for each bi-monthly and annual competition will no longer be voted for by the public on our Facebook page. Any images shared from our Public Vote page to Facebook will NOT be counted towards the final total of votes an image receives. This also includes reactions on Facebook the image receives if it is shared.
  • In addition to the top-10 images on the Public Vote on our website, three panels of Judges (consisting of 5 mums, 5 professional photographers, and our ‘Sponsors’) will each choose their top 10 from all the images entered into monthly competitions, rating them from 10 points to 1. The points from each Judge are collated to determine the top 10 overall entries for both the Mum Judging panel, the Photographer Judging panel, and the Sponsors Judging Panel.
  • In the event of a tie, the winning positions will be calculated by Baby of the Month accordingly. The positions will be awarded using first the Mum votes, followed by Photographer and Sponsors votes, ending with Public Vote votes.
  • Each panel (Public Votes, Mum, Photographers, and Sponsors) have a one-quarter weighting in the competition, with the overall score marked out of 40. The results from each panel are combined to determine the 5 winners and Top-10 Finalists of each Baby of the Month Competition.

Please read the Terms of Use for Baby of the Month’s Facebook page and rules on voting here.

Participation in the competition

  • During your viewing appointment that follows your photography session, you have the opportunity to choose one image of your baby as a complimentary gift which you can also enter into the competition once you’ve paid a £1.50 donation to our charity partner Tusk, who support endangered wildlife in Africa, and receive Tembo, a soft elephant toy (available from participating studios)
  • Your baby must be aged from 0-12 months to be entered into the Baby of the Month competition.
  • Parents/Guardians who choose to participate in the competition accept that their baby’s image can be viewed and voted for by the Public in the Public Vote.
  • Images featured in each monthly competition have been professionally photographed by a Baby of the Month studio or a Baby of the Month Approved and Recommended photographer. Prior consent has been given from Parents/Guardians of the baby(s) featured in each monthly competition.
  • In the event of an image being selected as a winning entry, the Parents/Guardians consent is provided for the image to be used in any relevant Media selected by Baby of the Month Limited. This may include advertising, marketing, packaging or used on a website, including social media platforms to raise awareness of the competition.
  • The Baby of the Month Competition is not associated with any other competition, and the promotion of other competitions on the Baby of the Month Facebook page or website is prohibited.

Competition prizes and notification

  • For bi-monthly competitions; each winning entrant will receive a £50 Boots voucher. No cash alternative is provided.
  • The prize for the image chosen as Baby of the Year is £5000.
  • Via their photographer, Baby of the Month Limited will inform all winners and Top-10 Finalists within 28 days of the competition closing date.
  • Baby of the Month Limited reserves the right, in the event of circumstances arising outside our control, which in our opinion makes it necessary, to cancel or change the competition at any stage.
  • The decisions of the judging panel are final, and no correspondence will be entered into.
  • The competition is not open to employees or contractors of Baby of the Month Limited.
  • The Baby of the Month competition is administered by Baby of the Month Limited.

*Multiple votes from the same IP address will be monitored and votes may be capped if we detect unusual activity

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